Bowen University

Excellence and godliness

HOD MASS COMMUNICATION1.A SHORT HISTORY OF THE DEPARTMENT

The Mass Communications department was one of the foundation departments in the University. The degree programme in Mass Communications commenced when Bowen University took off in November 2002 with staff strength of six lecturers to cater for the 70 foundation students admitted at the 100 level.

The University initially had the intention of awarding a degree in Human Communications. However this was declined by the NUC for lack of a benchmark minimum academic standard in that programme. Based therefore on the advice of the 2007 NUC accreditation panel, the name of the Department was changed to MASS COMMUNICATION by Senate at its 102nd meeting held on 14th August, 2009.

One hundred and nine students were admitted in the 2003/2004 academic session, while the enrolment of fresh students increased to 130at the beginning of the 2004/2005 session.  By the end of the 2008/2009 session, there were 546 students in the Department. Currently there are 12 lecturers, one technologist in charge of the radio and television studios. The Department now has well equipped sound and vision studios, editing room and music unit with a current student population of 394, approximately 400.

Students in the Department began their field experience of communication at the Iwo Community in 2003 – the second year of the programme. The Department has produced seven sets of graduates.

2.PHILOSOPHY AND OBJECTIVES

The Mass Communication programme is based on the following assumptions: that communication is fundamental to the creation and smooth-running of the human communities and social institutions, the development of knowledge, as well as the evolution of information systems. The evolution of human society from traditional to modern, and the co-existence of different forms of societies and cultures are reflected in communication systems. It is important to study these different systems globally, and to take their interdependence into account.

The objectives of the discipline are as follows:

(a)To provide instruction for students who wish to acquire skills and competence in the areas of focus set out in the programme of the Department;

(b)To train professionals and communication practitioners who are capable of applying their communication skills across various disciplines and vocations;

(c)To encourage integrity, independence and resourcefulness among the graduates of the programme;

(d)To lay the foundation of a creative and fulfilling career among the graduates of the programme;

(e)To instill a sense of tradition and develop the identities that would encourage the development of indigenous traditions and communication systems;

(f)To promote specialists who would be creative and enterprising;

(g)To develop entrepreneurs in the major professions in Mass Communication studies viz Advertising, Public Relations, Marketing, Broadcasting and Print journalism.

Admission Policy

General

University Matriculation Exam (UME)

(a)Credits at SSCE, GCE, NECO or approved equivalent in at least 5 subjects which must include English, Mathematics and any other three as may be specified by each Faculty.

(b)The 5 Credits should be obtained in not more than two sittings and must have been obtained within the last 5 years.

(c)Candidates awaiting results may apply.

(d)All applicants will be required to go through Bowen University’s Screening Exercise without which a candidate will not be offered admission into the University.

(e)Interested candidates who have applied to the JAMB for admission and wish to change their first choice to Bowen University are required to:

(i)apply for change of institution through JAMB

(ii)obtain the BOWEN UNIVERSITY application form

(iii)participate in the screening exercise

(f)All applicants are required to obtain JAMB form as well as BOWEN UNIVERSITY application forms before they can qualify for the screening exercise.

Direct Entry

(a)NCE, OND and approved equivalents in relevant fields and at least the Upper Credit level;

(b)Two Advanced Level subjects;

(c)The Interim Joint Matriculations Board (IJMB) at acceptable grade levels;

(d)In addition to the two Advanced Level papers to be specified by the Faculty or programme, candidates must have credits in three relevant Ordinary Level subjects.

Departmental Requirements

i.Degree Option - B.Sc. Mass Communication

(a)Ordinary Level Subjects

The five Ordinary Level credits to include English Language, Literature in English, and three other subjects in Arts or Social Sciences.

(b)UME Subjects – English Language, Literature in English and two other subjects in Arts or Social Sciences.

(c)Direct Entry

Two Advanced Level passes in Arts or Social Science subjects.

GRADUATION REQUIREMENTS

General

Students are advised to refer to the Bowen University Academic Prospectus  2014-2012 for details of procedure for registrations, matriculation and regulations governing the award of Bachelor’s Degree and the conduct of examinations.

Specifics

Grading System

A student’s performance in any course shall be recorded in both figure and letter grades.

A student’s semester performance shall be translated into the Grade Point Average (GPA).

A student’s semester GPA is computed by multiplying the Grade Point (GP) attained in

each course by the credit(s) (C) to obtain the weighted Grade Point (WGP); the WGP is 

then summed up and the sum is divided by the total number of credits taken during the semester. 

i.e GPA =      ∑(WGP)i

      i

            ∑Ci

             i

where i  is the number of courses registered for during the semester.

The marks in figures and the corresponding letter grades and Grade Point (GP) are as follows:

% ScoresLetter Grade        Grade Point

70 – 100        A5

60 – 69B4

50 -59C3

45 – 49D2

40 – 44E1

0 – 39F0

4.2.15 A student’s Cumulative Grade Point Average (CGPA) is the up-to-date average of the WGP.

4.2.1.6 To compute the CGPA of a student

(a)Multiply the GP by the respective course credit(s) (C) registered for to obtain the WGP earned by the student for each course in a programme of study over the years.

(b)Add up the WGP for all the courses registered for in all semesters.

(c)Divide the sum of the WGP by the total number of credits for all the courses registered for whether passed or failed by the student.

i.e CGPA =    ∑(WGP)i

i

                      ∑Ci

      i

where i  is the number of courses registered for in all semesters.

4.3Classification of Degree

Five classed of degrees shall be awarded based on the CGPA as follows:

Class of Degree      Range of CGPA

First Class4.50 – 5.00

Second Class (Upper Division)        3.50 – 4.49

Second Class (Lover Division)2.40 – 3.49

Third Class        1.50 – 2.39

Pass        1.00 – 1.49

Academic Standing and Probation

For a student to be in good academic standing (i.e. to be allowed to proceed in his/her degree programme), he/she must earn a CGPA of not less than 1.00 at the end of each academic year.

A student who obtains a CGPA of 0.25 or less in any particular year shall be asked to withdraw from the University.

A student whose CGPA is more than 0.25 but less than 1.00 at the end of the student’s first academic year shall be put on probation I.

A student on probation I whose CGPA is less than 1.00 at the end of the first semester of the subsequent session shall be put on probation II.

A student on probation II whose CGPA is less than 1.00 at the end of the second semester of the subsequent session shall normally be asked to withdraw from the University.

Maximum Time Permitted for a Degree Programme

For the award of a classified degree, a student shall not normally be permitted to spend more than two extra sessions in excess of the period specified for any degree programme.

A student who has spent more than 2 sessions above the minimum shall normally be awarded a pass degree.

Continuous Absence from the University

A student who absents himself/herself continuously from lectures or the University for upwards of three weeks without a written permission shall normally be deemed to have voluntarily withdrawn from the University.

The attention of Senate shall be drawn to such a case by the Faculty and Senate decision shall be communicated to the student and parents/guardians by the Registrar. 

Achievement since inception

I.  Achievements/Accomplishments

1. Inventions:  Not applicable

2.Breakthrough:    1. APCON staff and students membership.

(a)Mrs. O. O. Adetola was inducted as an Associate Member of APCON (ARPA)  November 15, 2013.

(b) In 2012/2013 session, 21 students were Registered  as student members of APCON. In 2013/2014 session, 25 students are expecting the approval to be registered as student members. 

(c)  APCON donated 5 copies each of five textbooks to the  MCOM Department May 27, 2014.       

2.  Mass Communication staff members donated 31 copies of books/journals to the University Library.

3.  Forthcoming APCON Accreditation Visit, October 2014

4.  M.Sc. degree in Mass Communication starts 2014/2015 session.

a.FIRST DEGREES    

SESSIONSFIRST CLASS2ND CLASS UPPER2ND CLASS LOWER3RD CLASSPASSTOTAL

2013/2014 1st Semester onlyNILNIL11NIL2

2013/2014

2nd SemesterNIL30454NIL79

b.HIGHER DEGREES (if any) 

The M.Sc. degree in Mass Communication takes off  2014/2015 session.

c.  Training of Manpower for National Development in Various Fields.   

i.Five MCOM academic staff members are currently working on the doctorate degree at the University of Ibadan.

ii.  Some MCOM 2013/2014 graduating students who intend to make career in Radio Broadcasting and various spheres of the profession will attend an 8-week Federal Radio Corporation of Nigeria (FRCN)

Professional Training Programmes starting August 1, 2014. 

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